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Creative Brief:

Spending Habits of a Broke College Student

Poster/Infographic

We were assigned to pick a topic that we can monitor over 1-2 weeks to create a graphs to showcase the information gathered.  Such trackers could be water intake, steps made, gym workouts, etc.

Ideation:

For this project I wanted to focus on the amount of month I spent from May- October. I feel as though it would not only benefit me but others because you have the chance to see what months you spent more money but also compare the income all in one graphs.

Name Creation

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For a week, I gathered data of the amount of money spent in 8 categories that college students would mainly focus spend their money on.

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Graph Rough

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After collecting all the info., I wanted to explore different graphs layouts to assist with creating the dollar sign and also help me to decide where or how I would place the labels such as the categories, the range in money and the months.

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Digital Rough

Hover over sketches, then use the arrow

When creating the design, I decided to go with variations of greens for the main color and a low saturated orange for the secondary color. In relations to the name, I wanted something that could capture the young audience, whilst the visuals would be front and center. 

Mockups/Artivive Video

Final Thoughts:

Overall, this I think the poster can be really informative while also captivating to its viewers. I wanted to make this project a bit more interesting by adding a AR component to it. This was done by downloading the "Artivive" app, scanning your phone, and watching the months animated in as they load. 

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Thank You!

Spending Habits

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